Michael Chatman educates companies and investors on how to learn and earn "Street Cred" to harness a powerful $10 billion dollar consumer spending power of "new urban" and multicultural consumers.

Michael Chatman knows the ins and outs of the "new urban" and multicultural market segment – both personally and professionally. He is also one of the nation's leading authorities on marketing financial products to the hip hop community. He is credited with the term "New Urban" (which refers to America's new mainstream market). He has spent over 15 years earning a national reputation as a leading keynote speaker and expert corporate consultant.

Chatman was born and raised on the urban streets of Miami, Florida, where he became part of the hip-hop culture as one of the city's top party Deejays. After graduating college, he was personally mentored by motivational speaker Les Brown and became one of the nation's most sought after keynote speakers within the urban, multicultural and hip-hop community. Michael has spoken to more than two million "new urban" and multicultural consumers and investors, making both a lasting impression on them and making Chatman the consummate multicultural marketing authority.

Chatman teaches corporate clients about the global marketing viability of their products/services among today's "new urban" and multicultural marketing segments. He serves many commercial "backbone" industries including real estate, banking, finance and mortgage lending.